Hello Mr. Magazine

I was asked by Hello Mr. Magazine to create a set of lettering pieces for their Spring-Summer ’16 Campaign
launching a new apparel line. They wanted their products to be paired with witty phrases that would also be shared
as social content. The lettering is inspired by everyday queer experiences and is set in a limited color palette.
The imagery creates an impactful, unified visual style while adding character to the campaign.
Hello Mr. is a magazine, media company and a community of men who date men, focusing on their interests & lifestyle,
and providing a smart, well-curated content. It was founded by Ryan Fitzgibbon, editor-in-chief, artist and publisher.

I was asked by Hello Mr. Magazine to create a set of lettering pieces for their Spring-Summer ’16 Campaign launching a new apparel line. They wanted their products to be paired with witty phrases that would also be shared as social content. The lettering is inspired by everyday
queer experiences and is set in a limited color palette. The imagery creates an impactful,
unified visual style while adding character to the campaign.
Hello Mr. is a magazine, media company and a community of men who date men, focusing
on their interests & lifestyle, and providing a smart, well-curated content. It was founded
by Ryan Fitzgibbon, editor-in-chief, artist and publisher.

I was asked by Hello Mr. Magazine
to create a set of lettering pieces for their
Spring-Summer ’16 Campaign
launching a new apparel line. They wanted their products to be paired with witty phrases that would also be shared as
social content.
The lettering is inspired by everyday queer experiences and is set in a limited color palette. The imagery creates an impactful,
unified visual style while adding character to the campaign.
Hello Mr. is a magazine, media company and a community of men who date men, focusing on their interests & lifestyle,
and providing a smart, well-curated content. It was founded by Ryan Fitzgibbon, editor-in-chief, artist and publisher.